Pega CRM
7.0#150 in crm softwareWeb
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| Fact | Pega CRM | Zoho CRM |
|---|---|---|
| AI features | Yes | Yes |
| Company history | Pega says it was founded in 1983. | Zoho CRM says it has been driving innovation since 2005. |
| Email sync | Yes | Yes |
| Founded | 1983 | 1996 |
| Free trial | Yes | Zoho CRM offers a flexible free trial. |
| Headquarters | Pega lists its corporate headquarters in Waltham, Massachusetts. | Chennai, India |
| Integrations | Pega Customer Service lists integrations including Azure OpenAI, Google Vertex AI, Meta Messenger, Gmail, Twilio, Salesforce Lightning, Amazon Connect, Five9, Cisco, Genesys, and Avaya. | Zoho CRM offers more than 1,100 ready-to-use app integrations. |
| Marketing automation | Yes | Yes |
| Mobile app | Yes | Yes |
| Purpose | Pega CRM is a customer engagement suite intended to automate engagement across the customer journey. | Zoho CRM provides tools to increase leads, accelerate sales, and measure sales performance. |
| Sales automation | Pega Sales Automation uses AI agents, autonomous workflows, and real-time insights to automate sales tasks and guide sellers. | The product automates contact tracking, follow-ups, and updates for sales teams. |
| Security | Pega Cloud uses role-based access controls, supports SAML, OAuth, and Active Directory single sign-on, and lists AES 256-bit encryption at rest and TLS 1.2 and 1.3 in transit. | Zoho CRM uses AES encryption and AES-256 encryption on its servers, and supports HIPAA and GDPR compliance functions. |
No prices published.
Pega CRM suits enterprises looking to replace a current CRM system or extend an existing investment. Its combination of customer service, sales automation, and decisioning is relevant to organizations coordinating engagement across multiple channels.
Zoho CRM suits sales teams that need lead management, follow-up automation, forecasting, and integrations. The free edition supports up to three users, while paid tiers add capabilities for larger needs.