Oracle Unity CDP vs Salesforce Data 360
| Oracle Unity CDP | Salesforce Data 360 | |
|---|---|---|
| Free plan | No | No |
| Free trial | No | No |
| Paid from | — | $20/mo |
| Open source | No | No |
| Platforms | Web | api, Web |
| Real-time profiles | Yes | Yes |
| Identity resolution | Yes | Yes |
| Audience activation | Yes | Yes |
| Data ingestion | both | both |
Both are listed in Best Customer Data Platforms. On Everything Xiaomi, Salesforce Data 360 scores higher on our published basis.