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OpenEMM vs Zoho Campaigns

OpenEMM logo

OpenEMM

7.6#17 in email marketing softwareFree plan
Free planWebAPILinuxmacOS
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What both publish

FactOpenEMMZoho Campaigns
A/B testingYesYes
Audience segmentationYesYes
DocumentationAGNITAS provides user manuals, installation and administration guides, context-sensitive help, and documentation for REST, SOAP, webhooks, and Velocity scripting.Zoho provides separate user guides, API guides, FAQs and getting-started material for the Email API.
Email automationYesYes
FoundedLinkedIn states that Martin Aschoff founded AGNITAS in 1999.1996
Free planYesYes
IntegrationsThe documentation identifies Make and n8n connectors, while the platform also supports data exchange through web services, HTTP endpoints, and imports or exports.The pricing comparison lists integrations including Zoho CRM, Zoho Analytics, Salesforce, Shopify, SurveyMonkey, Zapier, HubSpot, WooCommerce and Google Analytics tracking URLs.
PurposeOpenEMM is web-based open-source software for email marketing and marketing automation, including newsletters and transactional or date-driven emails.Zoho Campaigns is an email marketing platform for reaching, engaging, and growing an audience.
Rating on G23.5 out of 5 from 1 review shown for AGNITAS; G2 says there are not enough reviews to provide buying insight.4.3 out of 5 from 1,043 reviews.

OpenEMM plans

  • OpenEMMFree

Zoho Campaigns plans

  • Forever FreeFree
  • Standard$4 a month
  • Professional$6 a month

Pick OpenEMM if…

OpenEMM may suit SMEs, associations, and clubs that want email marketing and automation and can work with its reduced feature range. It is also suited to users able to handle self-hosting and the stated server requirements.

Pick Zoho Campaigns if…

Zoho Campaigns suits small businesses and teams building email, SMS, or WhatsApp campaigns with segmentation, automation, and testing. It also fits ecommerce users needing promotional, follow-up, feedback, or abandoned-cart messages.

Charts they share