MSG91
8.1#1 in sms apisFrom ₹2,000 a monthFree planAndroidiOSWebAPI
VisitMSG91 vs Plivo SMS API
Plivo SMS API
7.7#4 in sms api servicesFrom $0.50 a monthWebAPI
VisitWhat both publish
| Fact | MSG91 | Plivo SMS API |
|---|---|---|
| Founded | The Udyam certificate records incorporation and business commencement on 18 June 2010. | 2011 |
| Global reach | MSG91 says its SMS service reaches 210+ countries through localized telecom operators and real-time rerouting. | The SMS page says Plivo can deliver messages to 226 countries. |
| Headquarters | The Udyam certificate lists the enterprise address in Indore, Madhya Pradesh, India, PIN 452011. | Austin, Texas, USA |
| Integrations | MSG91 lists integrations or connectors including Shopify, Zoho CRM, CleverTap, Excel, Google Sheets, Auth0, Zapier, Pabbly Connect, viaSocket, Tally and Kylas. | Official integrations include Microsoft Power Automate, Integromat, Zapier, Auth0, n8n, Pipedream, Integrately, GitHub Actions, Tray and EngageBay. |
| Security controls | MSG91's SOC 2 Type II report covers security, availability, processing integrity, confidentiality and privacy controls for the 26 January–26 April 2024 observation period. | Plivo states that data in transit uses TLS 1.2 or greater, data at rest uses AES-256, and production administrative access is restricted to authorized personnel. |
MSG91 plans
- FreeFree
- Starter₹2,000 a month
- Basic₹4,600 a month
- Alpha₹7,500 a month
- SMS — 16,500 India-to-India messages—
- SMS — 30,000 India-to-India messages—
Plivo SMS API plans
- Pay as you go$0.01 a month
- Toll-FreePriced on request
- Long CodesPriced on request
- Short CodePriced on request
- Long Codes rental$0.50 a month
- Toll-Free Numbers rental$1 a month
Pick MSG91 if…
MSG91 suits businesses and developers that need APIs for transactional messaging or OTP verification. It may also fit teams using the listed ecommerce and CMS add-ons or email connections.
Pick Plivo SMS API if…
Plivo SMS API suits teams adding transactional, marketing, or conversational texting to applications and customer workflows. Developers can use its APIs and SDKs, while teams can also build messaging journeys without coding.