
Moosend
7.5#39 in email marketing tools$350 one-timeWebAPI
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| Fact | Moosend | SendPulse |
|---|---|---|
| A/B testing | Yes | Yes |
| API | The Moosend API can be used to create and manage email campaigns and mailing lists programmatically. | The public REST API uses HTTPS at api.sendpulse.com, returns JSON and supports OAuth-style access tokens. |
| Audience segmentation | Yes | Yes |
| Automation | Marketing automation includes a workflow builder, automation analytics, templates, cart abandonment, and tracking. | Automation 360 supports flows triggered by events and can combine email, SMS, web push and chatbot messages. |
| Email automation | Yes | Yes |
| Free plan | No | Yes |
| Integrations | Moosend’s integrations directory reports 82 integrations and includes native integrations and integrations via Zapier. | Listed integrations include WooCommerce, Shopify, Salesforce, HubSpot, WordPress, Pipedrive, Typeform, Zapier, Make, MySQL and Facebook Leads. |
| Landing pages | Yes | No |
Moosend suits people managing email campaigns, audience segments, and automated marketing workflows. Its trial may suit those who want to explore these tools with up to 1,000 contacts before choosing a paid plan.
SendPulse suits marketers who need automated email campaigns, audience segmentation and A/B testing across web or mobile devices. It also fits users who want to start with a free allowance of up to 500 subscribers.