MailUp
7.0#90 in email marketing toolsFrom €48 a monthWebAPI
VisitMailUp vs SendPulse
What both publish
| Fact | MailUp | SendPulse |
|---|---|---|
| A/B testing | Yes | Yes |
| API | MailUp includes API and integrations among its platform feature areas. | The public REST API uses HTTPS at api.sendpulse.com, returns JSON and supports OAuth-style access tokens. |
| Audience segmentation | Yes | Yes |
| Automation | The platform supports automated email and SMS workflows, with 3 automations in Starter and up to 100 in Plus and Premium. | Automation 360 supports flows triggered by events and can combine email, SMS, web push and chatbot messages. |
| Email automation | Yes | Yes |
| Founded | 2002 | 2015 |
| Free plan | No | Yes |
| Integrations | MailUp lists integrations and compatibility areas including CRM, CMS, e-commerce, ERP, external databases, and business intelligence systems. | Listed integrations include WooCommerce, Shopify, Salesforce, HubSpot, WordPress, Pipedrive, Typeform, Zapier, Make, MySQL and Facebook Leads. |
| Landing pages | Yes | No |
| Privacy compliance | MailUp states that its platform and infrastructure comply with GDPR and provides a Data Processing Agreement in its license agreement. | The data-processing agreement incorporates GDPR Standard Contractual Clauses and describes encryption in transit and at rest plus EU data-center subprocessors. |
MailUp plans
- Starter€48 a month
- Plus€113 a month
- Premium€310 a month
- EnterprisePriced on request
SendPulse plans
- Standard (pay as you go)$48 a month
- FreeFree
- Standard$9.60 a month
- Pro$11.52 a month
- Standard pay-as-you-go$48, paid once
- EnterprisePriced on request
Pick MailUp if…
You want what its maker publishes above — check its page for the details.
Pick SendPulse if…
SendPulse suits marketers who need automated email campaigns, audience segmentation and A/B testing across web or mobile devices. It also fits users who want to start with a free allowance of up to 500 subscribers.