
Mailchimp
8.3#1 in email marketing softwareFrom $13 a monthFree planAndroidiOSWebAPI
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| Fact | Mailchimp | YMLP |
|---|---|---|
| Audience segmentation | Yes | Yes |
| Company history | Mailchimp was founded in Atlanta in 2001 by Ben Chestnut and Dan Kurzius. | YMLP’s homepage states that the service has been online for 24 years and has more than 500,000 users in over 100 countries. |
| Free plan | Yes | Yes |
| Headquarters | Atlanta, USA | Ghent, Belgium |
| Integrations | Mailchimp advertises more than 300 integrations, including Shopify, WooCommerce, Canva, Zapier, Salesforce, WordPress, Stripe and QuickBooks Online. | YMLP describes Google Analytics tagging, social sharing, and API automation for sending email and syncing contact data with a website or application. |
| Monthly send limit | 5000 | 500 |
| Security | Mailchimp says its SOC 2 reports cover security, availability and processing integrity, and it maintains ISO 27001 certification and a VPAT. | YMLP says it stores data encrypted and mirrored across multiple database servers and hosts its service in two data centers. |
Mailchimp suits people who need email campaigns alongside automation, segmentation, landing pages, or A/B testing. Its free plan may fit smaller contact lists and modest monthly sending needs.
You want what its maker publishes above — check its page for the details.