Mailchimp
8.3#1 in email marketing softwareFrom $13 a monthFree planAndroidiOSWebAPI
VisitMailchimp vs The Newsletter Plugin
The Newsletter Plugin
6.4#126 in email marketing softwareFree planFree planWebSelf-hosted
VisitWhat both publish
| Fact | Mailchimp | The Newsletter Plugin |
|---|---|---|
| Audience segmentation | Yes | Yes |
| Automation | Marketing Automation Flows automate campaigns and can contain up to 200 flows on higher plans. | Professional and Agency include automatic periodic newsletters, autoresponders, and email series. |
| Email automation | Yes | Yes |
| Free plan | Yes | Yes |
| Headquarters | Atlanta, USA | Mussolente (VI), Italy |
| Integrations | Mailchimp advertises more than 300 integrations, including Shopify, WooCommerce, Canva, Zapier, Salesforce, WordPress, Stripe and QuickBooks Online. | The plugin lists integrations with form builders, WooCommerce, Easy Digital Downloads, membership plugins, event managers, and external email delivery services. |
| Landing pages | Yes | Yes |
Mailchimp plans
- FreeFree
- Essentials$13 a month
- Standard$20 a month
- Premium$350 a month
The Newsletter Plugin plans
- FreeFree
- Agency—
- Essential—
- Professional—
Pick Mailchimp if…
Mailchimp suits people who need email campaigns alongside automation, segmentation, landing pages, or A/B testing. Its free plan may fit smaller contact lists and modest monthly sending needs.
Pick The Newsletter Plugin if…
You want what its maker publishes above — check its page for the details.