Mailchimp
8.3#1 in email marketing softwareFrom $13 a monthFree planAndroidiOSWebAPI
VisitMailchimp vs Textmagic
What both publish
| Fact | Mailchimp | Textmagic |
|---|---|---|
| API | Mailchimp exposes open Marketing and Transactional APIs authenticated with OAuth or API keys. | A REST API lets developers send and manage SMS and email, work with contacts, perform lookups, and access other Textmagic functions. |
| Automation | Marketing Automation Flows automate campaigns and can contain up to 200 flows on higher plans. | Automation flows support follow-ups, drip campaigns, and customer journeys across SMS and email. |
| Founded | 2001 | 2001 |
| Headquarters | Atlanta, USA | Tallinn, Estonia |
| Integrations | Mailchimp advertises more than 300 integrations, including Shopify, WooCommerce, Canva, Zapier, Salesforce, WordPress, Stripe and QuickBooks Online. | Zapier connects Textmagic with more than 7,000 applications, including Shopify, HubSpot, Google Sheets, Salesforce, Calendly, Typeform, and WooCommerce. |
| Python requirements | The official Python client documents Python 2.7 and 3.4+ and installation through pip or setuptools. | The current Python SDK requires Python 3.9 or later and is distributed from GitHub rather than as the current PyPI package. |
| Rating on Apple App Store | 4.9 out of 5 from 52K ratings | 4.8 out of 5 from 267 ratings |
| Rating on Capterra | 4.5 out of 5 from 17,528 reviews | 4.6 out of 5 from 260 reviews |
| Rating on G2 | 4.3 out of 5 from 18,430 reviews | 4.4 out of 5 from 128 reviews |
| Rating on Google Play | 4.7 out of 5 from 24.1K reviews | 4.4 out of 5 from 268 reviews |
| Rating on Trustpilot | 2.5 out of 5 from 1,522 reviews | 4.7 out of 5 from 298 reviews |
| Rating on TrustRadius | 8.4 out of 10 from 2,886 reviews and ratings | 10 out of 10 from 10 reviews |
Mailchimp plans
- FreeFree
- Essentials$13 a month
- Standard$20 a month
- Premium$350 a month
Textmagic plans
- Essential$0.05 a month
- Essential (pay-as-you-go)Free
- Inbound SMSFree
- Email campaignsFree
- Outbound SMS via CPaaS$0.01, paid once
- Outbound SMS$0.05, paid once
Pick Mailchimp if…
Mailchimp suits people who need email campaigns alongside automation, segmentation, landing pages, or A/B testing. Its free plan may fit smaller contact lists and modest monthly sending needs.
Pick Textmagic if…
Textmagic suits businesses managing recurring, permission-based customer or staff communications. It is useful when teams need shared conversation visibility, automated messaging, SMS and email APIs, or mobile contact management.