Mailchimp
8.3#1 in email marketing softwareFrom $13 a monthFree planAndroidiOSWebAPI
VisitMailchimp vs Recapture
What both publish
| Fact | Mailchimp | Recapture |
|---|---|---|
| Audience segmentation | Yes | Yes |
| Email automation | Yes | Yes |
| Free plan | Yes | No |
| Integrations | Mailchimp advertises more than 300 integrations, including Shopify, WooCommerce, Canva, Zapier, Salesforce, WordPress, Stripe and QuickBooks Online. | The features page names MailChimp and Zapier, and the homepage shows ecommerce support for Shopify, WooCommerce, Magento, BigCommerce, and Easy Digital Downloads. |
| Security | Mailchimp says its SOC 2 reports cover security, availability and processing integrity, and it maintains ISO 27001 certification and a VPAT. | Recapture says it encrypts off-site backups, does not store credit card numbers on its servers, and uses industry standard techniques to protect stored data. |
Mailchimp plans
- FreeFree
- Essentials$13 a month
- Standard$20 a month
- Premium$350 a month
Recapture plans
- cart recovery$39 a month
- cart recovery + email$58 a month
- cart recovery + sms$59 a month
Pick Mailchimp if…
Mailchimp suits people who need email campaigns alongside automation, segmentation, landing pages, or A/B testing. Its free plan may fit smaller contact lists and modest monthly sending needs.
Pick Recapture if…
You want what its maker publishes above — check its page for the details.