Mailchimp
8.3#1 in email marketing softwareFrom $13 a monthFree planAndroidiOSWebAPI
VisitMailchimp vs PostUp
What both publish
| Fact | Mailchimp | PostUp |
|---|---|---|
| A/B testing | A/B testing is offered for testing and optimizing email campaigns. | Yes |
| Audience segmentation | Yes | Yes |
| Automation | Marketing Automation Flows automate campaigns and can contain up to 200 flows on higher plans. | PostUp supports customizable, behavior-led drip campaigns and automated customer journeys. |
| Email automation | Yes | Yes |
| Headquarters | Atlanta, USA | Greenwood, Indiana, United States |
| Integrations | Mailchimp advertises more than 300 integrations, including Shopify, WooCommerce, Canva, Zapier, Salesforce, WordPress, Stripe and QuickBooks Online. | PostUp describes turnkey integrations for CRM, CDP, audience development, reporting, CMS, and revenue generation platforms. |
| Security | Mailchimp says its SOC 2 reports cover security, availability and processing integrity, and it maintains ISO 27001 certification and a VPAT. | PostUp says its technical and organizational safeguards may include physical access controls, encryption, internet firewalls, intrusion detection, and network monitoring. |
Mailchimp plans
- FreeFree
- Essentials$13 a month
- Standard$20 a month
- Premium$350 a month
PostUp plans
- PostUpPriced on request
Pick Mailchimp if…
Mailchimp suits people who need email campaigns alongside automation, segmentation, landing pages, or A/B testing. Its free plan may fit smaller contact lists and modest monthly sending needs.
Pick PostUp if…
You want what its maker publishes above — check its page for the details.