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Mailchimp vs NitroSend

Mailchimp logo

Mailchimp

8.3#1 in email marketing softwareFrom $13 a month
Free planAndroidiOSWebAPI
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NitroSend

7.0#50 in email marketing softwareFrom $20 a month
Free planWebAPI
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What both publish

FactMailchimpNitroSend
Audience segmentationYesYes
AutomationMarketing Automation Flows automate campaigns and can contain up to 200 flows on higher plans.Flows support triggers, delays, conditional splits, contact events, and product activity.
Email automationYesYes
Free planYesYes
IntegrationsMailchimp advertises more than 300 integrations, including Shopify, WooCommerce, Canva, Zapier, Salesforce, WordPress, Stripe and QuickBooks Online.Its MCP server supports agents including Claude Code, ChatGPT, Codex, Cursor, Gemini CLI, VS Code, and Windsurf; integrations use OAuth.
Monthly send limit500020000
Native integrations30014

Mailchimp plans

  • FreeFree
  • Essentials$13 a month
  • Standard$20 a month
  • Premium$350 a month

NitroSend plans

  • FreeFree
  • Pro$20 a month
  • Ultra$100 a month
  • Enterprise$300 a month

Pick Mailchimp if…

Mailchimp suits people who need email campaigns alongside automation, segmentation, landing pages, or A/B testing. Its free plan may fit smaller contact lists and modest monthly sending needs.

Pick NitroSend if…

You want what its maker publishes above — check its page for the details.

Charts they share