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Mailchimp vs Mumara

Mailchimp logo

Mailchimp

8.3#1 in email marketing softwareFrom $13 a month
Free planAndroidiOSWebAPI
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Mumara

7.1#79 in email marketing toolsFrom $5 a month
WebAPISelf-hosted
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What both publish

FactMailchimpMumara
A/B testingA/B testing is offered for testing and optimizing email campaigns.Yes
APIMailchimp exposes open Marketing and Transactional APIs authenticated with OAuth or API keys.Mumara ONE provides API access for sending and platform operations, plus webhooks for real-time event notifications.
Audience segmentationYesNo
Email automationYesNo
Founded20012012
Free planYesYes
Landing pagesYesYes
SecurityMailchimp says its SOC 2 reports cover security, availability and processing integrity, and it maintains ISO 27001 certification and a VPAT.Mumara states that public-facing endpoints use TLS 1.2+ and that production databases, backups and stored credentials are encrypted at rest using AES-256 or equivalent.

Mailchimp plans

  • FreeFree
  • Essentials$13 a month
  • Standard$20 a month
  • Premium$350 a month

Mumara plans

  • Personal$7 a month
  • Professional$17 a month
  • Commercial$27 a month
  • Mumara ONE Essential — Newsletter$5 a month
  • Mumara Campaigns Personal — Self-Hosted$7 a month
  • Mumara ONE Professional — Newsletter$10 a month

Pick Mailchimp if…

Mailchimp suits people who need email campaigns alongside automation, segmentation, landing pages, or A/B testing. Its free plan may fit smaller contact lists and modest monthly sending needs.

Pick Mumara if…

You want what its maker publishes above — check its page for the details.

Charts they share