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Mailchimp vs Mautic

Mailchimp logo

Mailchimp

8.3#1 in email marketing softwareFrom $13 a month
Free planAndroidiOSWebAPI
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Mautic logo

Mautic

8.3#9 in marketing automation softwareFrom €247.50 a month
Free planWebAPISelf-hosted
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What both publish

FactMailchimpMautic
AutomationMarketing Automation Flows automate campaigns and can contain up to 200 flows on higher plans.Mautic provides lead nurturing and drag-and-drop campaign automation for customized marketing touchpoints.
Email automationYesYes
Email marketingThe product sends personalized email campaigns and provides campaign creation tools.Mautic supports creating, personalizing and A/B testing marketing and transactional emails with a drag-and-drop builder.
Free planYesYes
IntegrationsMailchimp advertises more than 300 integrations, including Shopify, WooCommerce, Canva, Zapier, Salesforce, WordPress, Stripe and QuickBooks Online.Mautic offers CRM and SMS integrations, webhooks, a plugin marketplace, and a REST API for custom integrations.

Mailchimp plans

  • FreeFree
  • Essentials$13 a month
  • Standard$20 a month
  • Premium$350 a month

Mautic plans

  • Mautic Essential€247.50 a month
  • Mautic Professional€1,237 a month
  • Mautic EnterprisePriced on request
  • Download (self-host)Free
  • Mautic TrialFree

Pick Mailchimp if…

Mailchimp suits people who need email campaigns alongside automation, segmentation, landing pages, or A/B testing. Its free plan may fit smaller contact lists and modest monthly sending needs.

Pick Mautic if…

Mautic can suit marketers from freelancers and small or medium-sized businesses to enterprises and universities. It is particularly relevant to teams that want open-source automation and are prepared to manage hosting or pay for managed hosting.

Charts they share