
Mailchimp
8.3#1 in email marketing softwareFrom $13 a monthFree planAndroidiOSWebAPI
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| Fact | Mailchimp | MailWizz |
|---|---|---|
| A/B testing | A/B testing is offered for testing and optimizing email campaigns. | Yes |
| API | Mailchimp exposes open Marketing and Transactional APIs authenticated with OAuth or API keys. | Customers can create API keys for external applications to perform actions such as adding subscribers and creating campaigns. |
| Audience segmentation | Yes | Yes |
| Company history | Mailchimp was founded in Atlanta in 2001 by Ben Chestnut and Dan Kurzius. | The About page says work on MailWizz began in early 2013 and the product was made public in November 2013. |
| Email automation | Yes | Yes |
| Founded | 2001 | 2013 |
| Free plan | Yes | No |
| Integrations | Mailchimp advertises more than 300 integrations, including Shopify, WooCommerce, Canva, Zapier, Salesforce, WordPress, Stripe and QuickBooks Online. | The homepage names SMTP, SendGrid, Amazon SES, and Mailgun as email-sending options and says subscribers can be imported from an external database or CSV file. |
| Landing pages | Yes | MailWizz includes a drag-and-drop landing page builder with revisions, variations, tracking, and predefined pages. |
| Native integrations | 300 | 6 |
No prices published.
Mailchimp suits people who need email campaigns alongside automation, segmentation, landing pages, or A/B testing. Its free plan may fit smaller contact lists and modest monthly sending needs.
You want what its maker publishes above — check its page for the details.