
Mailchimp
8.3#1 in email marketing softwareFrom $13 a monthFree planAndroidiOSWebAPI
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| Fact | Mailchimp | Mailster |
|---|---|---|
| Analytics | Reporting includes campaign reports, send-time optimization, smart recommendations and engagement analytics. | Campaign insights include subscriber click and open rates, location and other activity. |
| Audience segmentation | Yes | Yes |
| Email automation | Yes | Yes |
| Free plan | Yes | No |
| Integrations | Mailchimp advertises more than 300 integrations, including Shopify, WooCommerce, Canva, Zapier, Salesforce, WordPress, Stripe and QuickBooks Online. | Listed integrations include Gravity Forms, Mailgun, Gmail, SendGrid, Contact Form 7, Google Analytics and reCaptcha. |
Mailchimp suits people who need email campaigns alongside automation, segmentation, landing pages, or A/B testing. Its free plan may fit smaller contact lists and modest monthly sending needs.
You want what its maker publishes above — check its page for the details.