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Mailchimp vs Mailster

Mailchimp logo

Mailchimp

8.3#1 in email marketing softwareFrom $13 a month
Free planAndroidiOSWebAPI
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Mailster logo

Mailster

5.9#161 in email marketing softwareFrom $39 a year
Self-hosted
Visit

What both publish

FactMailchimpMailster
AnalyticsReporting includes campaign reports, send-time optimization, smart recommendations and engagement analytics.Campaign insights include subscriber click and open rates, location and other activity.
Audience segmentationYesYes
Email automationYesYes
Free planYesNo
IntegrationsMailchimp advertises more than 300 integrations, including Shopify, WooCommerce, Canva, Zapier, Salesforce, WordPress, Stripe and QuickBooks Online.Listed integrations include Gravity Forms, Mailgun, Gmail, SendGrid, Contact Form 7, Google Analytics and reCaptcha.

Mailchimp plans

  • FreeFree
  • Essentials$13 a month
  • Standard$20 a month
  • Premium$350 a month

Mailster plans

  • Starter$39 a year
  • Professional$49 a year
  • Agency$99 a year

Pick Mailchimp if…

Mailchimp suits people who need email campaigns alongside automation, segmentation, landing pages, or A/B testing. Its free plan may fit smaller contact lists and modest monthly sending needs.

Pick Mailster if…

You want what its maker publishes above — check its page for the details.

Charts they share