Mailchimp
8.3#1 in email marketing softwareFrom $13 a monthFree planAndroidiOSWebAPI
VisitMailchimp vs MailOptin
What both publish
| Fact | Mailchimp | MailOptin |
|---|---|---|
| A/B testing | A/B testing is offered for testing and optimizing email campaigns. | Yes |
| Audience segmentation | Yes | Yes |
| Email automation | Yes | Yes |
| Free plan | Yes | Yes |
| Integrations | Mailchimp advertises more than 300 integrations, including Shopify, WooCommerce, Canva, Zapier, Salesforce, WordPress, Stripe and QuickBooks Online. | Listed integrations include Mailchimp, ActiveCampaign, Salesforce, Brevo, HubSpot, WooCommerce, and many other email, CRM, and WordPress tools. |
Mailchimp plans
- FreeFree
- Essentials$13 a month
- Standard$20 a month
- Premium$350 a month
MailOptin plans
- Standard$99 a year
- Pro$289 a year
- Agency$499 a year
- MailOptin LiteFree
- Lifetime Pro$999, paid once
Pick Mailchimp if…
Mailchimp suits people who need email campaigns alongside automation, segmentation, landing pages, or A/B testing. Its free plan may fit smaller contact lists and modest monthly sending needs.
Pick MailOptin if…
You want what its maker publishes above — check its page for the details.