
Leadfeeder
7.6#2 in sales prospecting softwareFrom €79 a monthFree planWebAPIExtension
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| Fact | Leadfeeder | Marketing Optimizer |
|---|---|---|
| Integrations | Leadfeeder lists native CRM integrations and integrations with Slack, Google Ads, analytics tools, and more than 5,000 apps through Zapier. | The pricing page lists Zapier integration on every plan, as well as a RESTful API, custom webhooks, and popular lead vendor integration among included data integration features. |
| Product | Leadfeeder identifies companies visiting a business website and shows what they view and when to follow up. | Marketing Optimizer combines lead distribution, sales engagement, marketing automation, CRM, and lead management in one platform. |
Leadfeeder suits B2B revenue teams seeking to identify visiting companies and develop leads using intent signals, contact details, and CRM synchronization. The browser extension may suit users who want company and contact details in Chrome or Edge.
Marketing Optimizer is intended for lead sellers, sales managers, marketers, agencies, and B2B brands. Its listed industries include financial services, healthcare, solar, higher education, and real estate.