Layers
7.4#32 in marketing automation softwareFrom $199 a monthFree planAndroidiOSWebAPI
VisitLayers vs Mailchimp
What both publish
| Fact | Layers | Mailchimp |
|---|---|---|
| API | Layers offers a public API and an MCP server for running marketing from other tools. | Mailchimp exposes open Marketing and Transactional APIs authenticated with OAuth or API keys. |
| Free plan | Yes | Yes |
| Integrations | The Connections page lists TikTok, Instagram, Meta, OpenAI, Apple Search Ads, Google Ads, App Store Connect, Google Play, RevenueCat, Stripe, Layers SDK, and GitHub. | Mailchimp advertises more than 300 integrations, including Shopify, WooCommerce, Canva, Zapier, Salesforce, WordPress, Stripe and QuickBooks Online. |
Layers plans
- Pay as you goFree
- Ultra$199 a month
- Pro$9, paid once
Mailchimp plans
- FreeFree
- Essentials$13 a month
- Standard$20 a month
- Premium$350 a month
Pick Layers if…
You want what its maker publishes above — check its page for the details.
Pick Mailchimp if…
Mailchimp suits people who need email campaigns alongside automation, segmentation, landing pages, or A/B testing. Its free plan may fit smaller contact lists and modest monthly sending needs.