InBoundio
6.8#73 in marketing automation softwareFrom $27 a monthWeb
VisitInBoundio vs Mailchimp
What both publish
| Fact | InBoundio | Mailchimp |
|---|---|---|
| Analytics | Dashboard reporting covers email opens, landing-page views and clicks, social likes or shares, and contact counts. | Reporting includes campaign reports, send-time optimization, smart recommendations and engagement analytics. |
| Email automation | Yes | Yes |
| Email marketing | Email campaigns are connected to the CRM and support scheduling, autoresponders, drip sequences and open/click tracking. | The product sends personalized email campaigns and provides campaign creation tools. |
| Free plan | No | Yes |
| Integrations | The guide documents OAuth-style connections for Facebook, Twitter and LinkedIn accounts. | Mailchimp advertises more than 300 integrations, including Shopify, WooCommerce, Canva, Zapier, Salesforce, WordPress, Stripe and QuickBooks Online. |
| Landing pages | A drag-and-drop landing-page builder supplies templates and can host pages on an Inboundio or customer domain. | Yes |
| Praise: ease of use | One G2 reviewer said Inboundio was easy to use and effective for some tasks. | G2 reviewers praise Mailchimp as easy to use with professional templates that make readable business emails quick to create. |
| Rating on G2 | 2.5 out of 5 from 4 reviews | 4.3 out of 5 from 18,430 reviews |
InBoundio plans
- Agency / Reseller$247 a month
- Lite$27 a month
- Standard$47 a month
- Premium$77 a month
- Agency$247 a month
Mailchimp plans
- FreeFree
- Essentials$13 a month
- Standard$20 a month
- Premium$350 a month
Pick InBoundio if…
You want what its maker publishes above — check its page for the details.
Pick Mailchimp if…
Mailchimp suits people who need email campaigns alongside automation, segmentation, landing pages, or A/B testing. Its free plan may fit smaller contact lists and modest monthly sending needs.