Icegram Express
6.5#110 in email marketing softwareFrom $99 a yearFree planSelf-hosted
VisitIcegram Express vs Mailchimp
What both publish
| Fact | Icegram Express | Mailchimp |
|---|---|---|
| A/B testing | No | A/B testing is offered for testing and optimizing email campaigns. |
| Audience segmentation | Yes | Yes |
| Company history | Icegram says the business has operated since 1999 and the Icegram product launched in 2014. | Mailchimp was founded in Atlanta in 2001 by Ben Chestnut and Dan Kurzius. |
| Email automation | Yes | Yes |
| Founded | 2014 | 2001 |
| Free plan | Yes | Yes |
| Integrations | The pricing page lists integrations including WooCommerce Abandoned Cart, Easy Digital Downloads, GiveWP, Yith Wishlist, LearnDash, Contact Form 7, Ninja Forms, Forminator, Gravity Forms, and WP Forms. | Mailchimp advertises more than 300 integrations, including Shopify, WooCommerce, Canva, Zapier, Salesforce, WordPress, Stripe and QuickBooks Online. |
Icegram Express plans
- LiteFree
- Max$99 a year
Mailchimp plans
- FreeFree
- Essentials$13 a month
- Standard$20 a month
- Premium$350 a month
Pick Icegram Express if…
You want what its maker publishes above — check its page for the details.
Pick Mailchimp if…
Mailchimp suits people who need email campaigns alongside automation, segmentation, landing pages, or A/B testing. Its free plan may fit smaller contact lists and modest monthly sending needs.