
HubSpot Marketing Hub
9.1#1 in marketing automation softwareFree planFree planAndroidiOSWebAPI
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| Fact | HubSpot Marketing Hub | Insightly Marketing |
|---|---|---|
| CRM integrations | multiple | native |
| Customer journeys | Yes | Journey Builder creates multi-step email sequences and can send notifications, change lead scores, or trigger workflows based on customer interest and intent. |
| Email automation | Yes | Yes |
| Free plan | Yes | No |
| Included contacts | 1000 | 2000 |
| Integrations | HubSpot’s marketplace lists 2,437 apps and includes integrations such as Gmail, Google Calendar, Outlook, Google Drive, and WordPress. | Insightly says AppConnect can connect marketing to advertising channels such as Google Ads, Facebook, Instagram, and LinkedIn, as well as eCommerce platforms. |
| Lead capture forms | Yes | Yes |
| Lead scoring | Yes | Yes |
| Purpose | Marketing Hub is marketing automation software designed to generate leads and automate marketing to drive growth. | Insightly Marketing is marketing automation software intended to help grow pipeline and nurture prospects into customers. |
Teams automating email, lead capture and customer journeys; Organizations needing CRM and marketplace integrations; Marketers who want mobile, web and API access
You want what its maker publishes above — check its page for the details.