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Groundhogg vs Mailchimp

Mailchimp logo

Mailchimp

8.3#1 in email marketing softwareFrom $13 a month
Free planAndroidiOSWebAPI
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What both publish

FactGroundhoggMailchimp
A/B testingYesA/B testing is offered for testing and optimizing email campaigns.
Audience segmentationYesYes
Email automationYesYes
Founded20182001
Free planNoYes
Headquarters25 Lesmill Road, Unit D, Toronto, Ontario, CanadaAtlanta, USA
Native integrations30300

Groundhogg plans

  • Basic$20 a month
  • Plus$40 a month
  • Pro$50 a month
  • Agency$100 a month

Mailchimp plans

  • FreeFree
  • Essentials$13 a month
  • Standard$20 a month
  • Premium$350 a month

Pick Groundhogg if…

You want what its maker publishes above — check its page for the details.

Pick Mailchimp if…

Mailchimp suits people who need email campaigns alongside automation, segmentation, landing pages, or A/B testing. Its free plan may fit smaller contact lists and modest monthly sending needs.

Charts they share