Google Analytics
6.5#94 in web analytics toolsAPI
VisitGoogle Analytics vs Triple Whale
Triple Whale
8.1#1 in ecommerce analytics softwareFrom $219 a monthFree planAndroidiOSWebAPI
VisitWhat both publish
| Fact | Google Analytics | Triple Whale |
|---|---|---|
| Free plan | Yes | Yes |
Google Analytics plans
- Google AnalyticsFree
- Analytics 360Priced on request
Triple Whale plans
- FreeFree
- Foundation$219 a month
- Automate$749 a month
- EnterprisePriced on request
Pick Google Analytics if…
The free solution suits businesses of any size that need customer measurement across websites and apps. Analytics 360 is directed at large enterprises needing advanced customization, higher limits, or enterprise-level support.
Pick Triple Whale if…
Triple Whale suits ecommerce and retail brands that want to unify business data, track growth, and support marketing and operational decisions. Marketing, ecommerce, and data leaders may find its attribution, integrations, AI tools, and measurement options relevant.