
GetResponse
8.7#6 in email marketing toolsFrom $1,915.58 a monthAndroidiOSWebAPI
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| Fact | GetResponse | Zoho Campaigns |
|---|---|---|
| A/B testing | Yes | Yes |
| Audience segmentation | Yes | Yes |
| Automation | Its marketing automation includes visual drag-and-drop workflows, web events, advanced triggering, and prebuilt templates. | Professional includes drag-and-drop workflows, abandonment-cart and purchase-follow-up automations, frequency capping and webhooks. |
| Ecommerce | Ecommerce tools include promo codes, abandoned-cart reminders, product recommendations, and one-click store integrations. | The product supports promotional emails, purchase follow-ups, feedback requests, and abandoned-cart triggers. |
| Email automation | Yes | Yes |
| Founded | 1998 | 1996 |
| Free plan | Yes | Yes |
| Free plan limits | Free accounts limit webinars, messages, landing-page visits, automation, and chats. | The Forever Free plan is limited to 2,000 contacts and 6,000 emails per month. |
| Integrations | GetResponse says it has 150+ integrations, including Shopify, ClearBounce, Onvocado, and FuseWP, and provides an advanced API for custom integrations. | The pricing comparison lists integrations including Zoho CRM, Zoho Analytics, Salesforce, Shopify, SurveyMonkey, Zapier, HubSpot, WooCommerce and Google Analytics tracking URLs. |
| Native integrations | 170 | 40 |
It suits marketers and ecommerce businesses that want email and other customer channels, automation and sales tools in one platform. Starter is positioned for list building and AI-assisted email marketing, while Marketer is aimed at multichannel promotion and selling.
Zoho Campaigns suits small businesses and teams building email, SMS, or WhatsApp campaigns with segmentation, automation, and testing. It also fits ecommerce users needing promotional, follow-up, feedback, or abandoned-cart messages.