
Experience CRM
6.4#10 in hospitality crm softwareAndroidWebAPI
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| Fact | Experience CRM | GraceSoft Hospitality CRM |
|---|---|---|
| Founded | 2013 | 1999 |
| Headquarters | Paris, France | Richmond, Texas, United States |
| Integrations | Experience CRM says it is connected to 100 PMS systems and lists partners including Cloudbeds, Mews, Opera Cloud PMS, Apaleo, Medialog and SiteMinder. | GraceSoft's pricing page names Expedia, Booking.com, Airbnb, Vrbo, Google Analytics, PriceLabs, QuickBooks, and WhatsApp among its integrations or add-on modules. |
| Licence | The terms identify Progress9 as owner and reserve intellectual-property rights; no open-source licence is stated. | The opened official product and pricing pages describe a commercial service and do not identify an open-source licence; this research found no evidence that the CRM is open source. |
| Marketing | Marketing tools support behavioral segmentation, PMS-based targeting, automated campaigns and AI-generated email copy. | Built-in campaign tools support targeted campaigns, guest segmentation by preferences and behavior, promotional communications, and direct-booking opportunities. |
| Purpose | Experience CRM is a customer relationship platform for hotels and restaurants. | GraceSoft Hospitality CRM centralizes guest profiles, loyalty programs, marketing campaigns, guest communications, feedback collection, and engagement activities. |
Experience CRM suits hotels and restaurants that want modular guest-journey, marketing and review-management tools. Its guest app and unlimited-user subscriptions may also suit teams serving guests through digital channels.
GraceSoft Hospitality CRM suits hotels, resorts, vacation rentals, inns, and other listed accommodation businesses, including multi-property groups. It is especially relevant to teams managing guest engagement, loyalty, and marketing alongside reservations.