
Esendex RCS Business Messaging
5.6#18 in rcs business messaging softwareWebAPI
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| Fact | Esendex RCS Business Messaging | Gupshup |
|---|---|---|
| API | Esendex offers API access to connect messaging with business systems and build automated workflows. | The WhatsApp API exposes a POST endpoint for sending text, image and other message types, with API-key authentication. |
| Channels | The platform supports SMS and RCS, and Esendex says customers can manage both through its messaging platform. | The platform supports omnichannel conversations through WhatsApp, Instagram, SMS and RCS. |
| Founded | 2001 | Gupshup identifies 2004 as its founding year and says it was born in India. |
| Headquarters | Nottingham, United Kingdom | Cupertino, California, United States |
| Pricing limit | The pricing page directs customers to contact Esendex for multichannel messaging, including RCS, and bespoke packages above 10,000 messages per month. | The self-serve WhatsApp pricing page says Gupshup charges $0.001 per message and WhatsApp fees are billed at actuals; enterprise pricing requires contacting Gupshup. |
It suits businesses that want branded customer messaging with interactive RCS features and SMS fallback. API access and listed industry use cases may be relevant to organizations connecting messaging to business systems.
Gupshup suits marketing, commerce, growth, and customer support teams that want to automate conversations across multiple channels. It may also suit teams that need agent controls and human handoff for complex cases.