Empower LO
5.9#22 in mortgage crm softwareFrom $297 a monthWebAPI
VisitEmpower LO vs Total Expert
Total Expert
8.0#2 in mortgage crm softwareFrom $69 a monthFree planAndroidiOSWebAPI
VisitWhat both publish
| Fact | Empower LO | Total Expert |
|---|---|---|
| Founded | 2018 | 2016 |
| Headquarters | Meridian, Idaho | Minneapolis, Minnesota, United States |
| Integrations | The integrations page lists Arive, LendingPad, Calyx Path/Point, RETR, Finlocker/KeySteps, MyCreditGuy, Google Ads, Facebook and Instagram lead forms, calendars, Zapier, and a REST API. | Total Expert maintains a partner ecosystem covering CRM, loan-origination, pricing, insurance, lead-capture, direct-mail, social and other categories. |
Empower LO plans
- Scale$297 a month
- Teams$497 a month
- Custom BuildsPriced on request
Total Expert plans
- Complimentary planFree
- Basic$69 a month
- Premium$100 a month
- Total Expert subscriptionPriced on request
Pick Empower LO if…
It suits mortgage producers, teams, brokerages, and mortgage companies needing CRM, borrower, referral-partner, pipeline, and marketing automation. Organizations requiring a loan origination system should use it alongside an LOS rather than as a replacement.
Pick Total Expert if…
It suits financial services teams in mortgage lending, banking, credit unions, and insurance that need tools for customer outreach, lead management, and marketing automation.