EmailOctopus
8.1#17 in email marketing toolsFrom $9 a monthFree planWebAPIExtension
VisitEmailOctopus vs Zoho Campaigns
Zoho Campaigns
9.0#2 in email marketing toolsFrom $4 a monthFree planAndroidiOSWebAPI
VisitWhat both publish
| Fact | EmailOctopus | Zoho Campaigns |
|---|---|---|
| API authentication | The legacy API requires an API key, HTTPS requests and JSON responses. | The Email API uses API keys in the Zoho-zapikey header at the v2 endpoint, and each user may create up to 20 keys. |
| Audience segmentation | Yes | Yes |
| Automation | Automations support welcome messages, drip sequences, triggers, filters and conditional paths. | Professional includes drag-and-drop workflows, abandonment-cart and purchase-follow-up automations, frequency capping and webhooks. |
| Email automation | Yes | Yes |
| Founded | 2015 | 1996 |
| Free plan | Yes | Yes |
| Integrations | Native and partner integrations include WordPress, Shopify, WooCommerce, Salesforce, Wix, Leadpages and Zapier. | The pricing comparison lists integrations including Zoho CRM, Zoho Analytics, Salesforce, Shopify, SurveyMonkey, Zapier, HubSpot, WooCommerce and Google Analytics tracking URLs. |
| Native integrations | 1000 | 40 |
| Rating on G2 | 4.3 out of 5 from 45 reviews | 4.3 out of 5 from 1,043 reviews. |
| Rating on GetApp | 4.8 out of 5 from 656 reviews | 4.3 out of 5 from 317 reviews. |
EmailOctopus plans
- StarterFree
- Pro$9 a month
Zoho Campaigns plans
- Forever FreeFree
- Standard$4 a month
- Professional$6 a month
Pick EmailOctopus if…
It suits senders who want to manage an email audience, segment contacts, automate campaigns, or create landing pages. Starter’s subscriber and monthly email allowances may suit those whose needs fit its listed limits.
Pick Zoho Campaigns if…
Zoho Campaigns suits small businesses and teams building email, SMS, or WhatsApp campaigns with segmentation, automation, and testing. It also fits ecommerce users needing promotional, follow-up, feedback, or abandoned-cart messages.