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E-goi vs Emma

E-goi logo

E-goi

8.8#4 in email marketing toolsFrom $11.75 a month
Free planAndroidiOSWebAPI
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Emma

7.3#61 in email marketing toolsFrom $105 a month
WebAPI
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What both publish

FactE-goiEmma
A/B testingYesPlans list subject-line and content split testing plus pre-send email testing.
APIThe public APIv3 is RESTful, served only over HTTPS, accepts JSON requests and supports GET, POST, PATCH, PUT and DELETE.The public REST API uses account, public and private keys, JSON requests, TLS 1.1 or higher and an endpoint at api.e2ma.net.
Audience segmentationYesYes
Documentation and supportThe help center provides articles covering campaigns, contacts, automations, reports, users, senders, integrations, billing and tracking.Emma provides a help center, training videos, in-app, email, phone and deliverability support; Corporate adds priority phone support.
Email automationYesYes
Free planYesNo
IntegrationsE-goi advertises hundreds of direct integrations and thousands more through OmniConnect.Emma’s integration platform connects CRM and core systems for segmentation, routing, journeys, behavioral touchpoints and reporting; Salesforce and Raiser’s Edge are named examples.
Landing pagesE-goi includes landing-page creation intended for users without HTML or design skills.Landing pages publish to a persistent unique URL, use the email drag-and-drop editor, embed signup forms and support Google Analytics campaign IDs.
Praise: ease of useGetApp reviewers repeatedly describe the interface as intuitive and say it simplifies campaign setup, automation and contact-list management.GetApp reviewers repeatedly describe campaign creation and sending as straightforward, intuitive and suitable for beginners.
Praise: supportGetApp review analysis highlights helpful onboarding and Portuguese-language support as positives.GetApp reviewers commonly call support responsive, friendly and knowledgeable, although some report slow or unhelpful responses.
Rating on Capterra4.8 out of 5 from 146 reviews4.2 out of 5 from 156 reviews
Rating on G24.6 out of 5 from 53 reviews4.0 out of 5 from 560 reviews

E-goi plans

  • 5001Free
  • GoSendFree
  • Base$11.75 a month
  • Pro$44.75 a month
  • CorporatePriced on request

Emma plans

  • Emma Lite$105 a month
  • Emma for Teams$205 a month
  • Emma CorporatePriced on request

Pick E-goi if…

E-goi suits organizations that need email automation, audience segmentation, or landing pages, with plans ranging from a 500-subscriber free option to tailored corporate services. Its prepaid option may suit senders who prefer packs without a contact limit.

Pick Emma if…

Emma suits distributed teams coordinating email across departments, campuses, or locations. The maker identifies higher education, nonprofits, government, sports and fitness, and travel and hospitality among the industries it serves.

Charts they share