
Contentsquare
9.0#1 in heatmap and session replay toolsFree planFree planAndroidiOSWebAPI
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| Fact | Contentsquare | Traceflow |
|---|---|---|
| Data retention | limited | Journey data is retained for 24 months by default, and retention periods can be configured per website. |
| Heatmaps | Heatmaps visualize clicks, taps, hovers, scrolling, engagement and conversion on page elements. | Traceflow provides real-time click, scroll, and mouse-movement heatmaps; availability is stated for all plans, with resolution and historical retention varying by plan. |
Contentsquare suits teams analyzing digital products, conversion paths, session behavior, and ecommerce activity through an API. It can fit organizations whose monthly session volume ranges from the Free plan’s 10k sessions to Enterprise’s 1m–unlimited range.
Traceflow may suit sales, marketing, e-commerce, and SaaS teams that want email activity and website behavior in one customer journey timeline. It is also relevant to teams looking for website analytics and heatmaps alongside email activity.