
Centrical
5.5#22 in customer service gamification softwareWebAPI
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| Fact | Centrical | Genesys Workforce Engagement Management |
|---|---|---|
| Founded | 2013 | 1990 |
| Headquarters | New York City, New York, United States; offices in Tel Aviv, Israel and London, UK | Menlo Park, California, United States |
| Integrations | Centrical describes integrations with CRM, CCaaS, WFM, QA, LMS, HRIS, and voice-of-customer systems, as well as API, iFrame, and OEM embedding options. | Genesys says AppFoundry offers more than 600 prebuilt apps and integrations from over 300 marketplace partners. |
| Purpose | Centrical unifies frontline performance data and uses it to guide personalized coaching, learning, and practice, then measures outcomes. | Genesys describes WEM as a suite of AI-powered capabilities for contact centre teams, integrated with its CCaaS solution. |
Centrical is aimed at contact center, sales, learning and development, and frontline teams. Its features may suit organizations looking to connect performance data with coaching, learning, and practice.
WEM is intended for contact centre agents, supervisors, planners, and managers who need forecasting, scheduling, performance, quality, or reporting capabilities.