
Cassandra
6.3#4 in marketing performance management softwareFrom €2,700 a monthWeb
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| Fact | Cassandra | Sellforte |
|---|---|---|
| Headquarters | Milan, Italy | Espoo, Finland |
| Privacy | The privacy policy says electronically processed personal data are stored on servers located in Italy and data management and storage take place primarily in Europe. | Sellforte states that its Marketing Mix Modeling solution does not use personal data in marketing measurement and is GDPR compliant. |
| Support | The Essentials plan includes guided onboarding, while higher service tiers list priority or dedicated support and training. | Every plan includes training, online support through shared Teams or Slack, and a dedicated Customer Success Manager. |
Cassandra suits teams in ecommerce and retail, B2B, education, fintech, or charity organizations that need marketing measurement and budget planning. Its listed plans have six-month minimum commitments, except Enterprise, whose minimum commitment is custom.
Sellforte is for ecommerce, DTC, and retail brands seeking marketing measurement and planning. The trial is limited to qualifying retailers that meet its stated investment, revenue, and Google Analytics 4 requirements.