
Capture Higher Ed
5.4#17 in education analytics softwareWeb
Visit
| Fact | Capture Higher Ed | Salesforce Education Cloud |
|---|---|---|
| Founded | 2011 | 1999 |
| Headquarters | Louisville, Kentucky, United States | San Francisco, California, United States |
| Intended users | The platform is presented for higher education enrollment, admissions, and marketing teams, including enrollment leaders, marketers, and counselors. | The Agentforce 1 Sales edition is described as ideal for recruitment and admissions and advancement and alumni relations; the Service edition is described for student services, academic operations, and student life. |
| Purpose | Capture is an enrollment marketing platform that identifies prospective students, interprets their behavior and intent, and supports individualized recruitment marketing. | Education Cloud connects student, campus, and staff experiences and supports institutional needs across the constituent journey. |
It suits higher education enrollment leaders, marketers, admissions teams, and counselors. Institutions seeking behavioral scoring, personalized campaigns, and CRM synchronization can consider it.
It suits recruitment and admissions teams, as well as institutions managing student services, academic operations, or student life. It may also fit teams coordinating advancement and alumni relations.