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Captivated vs Textmagic

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Textmagic

8.2#2 in transactional sms softwareFree plan
Free planAndroidiOSWebAPI
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What both publish

FactCaptivatedTextmagic
APICaptivated says API access is available on Pro plans for connecting other applications and starting two-way conversations.A REST API lets developers send and manage SMS and email, work with contacts, perform lookups, and access other Textmagic functions.
AutomationWorkflows can automate appointment communications, follow-ups, and other customer messaging cadences.Automation flows support follow-ups, drip campaigns, and customer journeys across SMS and email.
Founded20142001
HeadquartersIndianapolis, Indiana, United StatesTallinn, Estonia
IntegrationsListed integrations include HubSpot, Chrome, Google Calendar, Outlook, Stripe, Square, Zapier, Jotform, Zoom, Shopify, WorkWave, and web-based CRMs.Zapier connects Textmagic with more than 7,000 applications, including Shopify, HubSpot, Google Sheets, Salesforce, Calendly, Typeform, and WooCommerce.
ProductCaptivated describes its product as a conversation management platform that uses two-way business texting to unite teams and manage customer communication.Textmagic is a business messaging platform for SMS and email campaigns, automated notifications, and two-way conversations.

Captivated plans

  • Choice—
  • Engage—
  • Pro—
  • Starter—

Textmagic plans

  • Essential$0.05 a month
  • Essential (pay-as-you-go)Free
  • Inbound SMSFree
  • Email campaignsFree
  • Outbound SMS via CPaaS$0.01, paid once
  • Outbound SMS$0.05, paid once

Pick Captivated if…

Captivated suits businesses that need teams to manage customer texts together and automate follow-ups or appointment communications. The product highlights healthcare, automotive, home services, lawn care, golf, and restaurant use.

Pick Textmagic if…

Textmagic suits businesses managing recurring, permission-based customer or staff communications. It is useful when teams need shared conversation visibility, automated messaging, SMS and email APIs, or mobile contact management.

Charts they share