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Campaigner vs Mailchimp

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Mailchimp

8.3#1 in email marketing softwareFrom $13 a month
Free planAndroidiOSWebAPI
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What both publish

FactCampaignerMailchimp
AutomationThe Advanced plan includes straight-line and multi-path automation workflows.Marketing Automation Flows automate campaigns and can contain up to 200 flows on higher plans.
SMSSMS can run in the same automation sequences as email on bundle plans; the review also lists SMS as requiring a separate subscription.SMS marketing is available as an add-on for paid plans in selected markets after application and approval.

Campaigner plans

  • Essentials$14 a month
  • Advanced$35 a month
  • CustomPriced on request

Mailchimp plans

  • FreeFree
  • Essentials$13 a month
  • Standard$20 a month
  • Premium$350 a month

Pick Campaigner if…

You want what its maker publishes above — check its page for the details.

Pick Mailchimp if…

Mailchimp suits people who need email campaigns alongside automation, segmentation, landing pages, or A/B testing. Its free plan may fit smaller contact lists and modest monthly sending needs.

Charts they share