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Builder Prime vs Smarfle

Smarfle

7.2#4 in construction crm softwareFrom $19 a month
AndroidiOSWebAPI
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What both publish

FactBuilder PrimeSmarfle
HeadquartersBroomfield, Colorado, United StatesOrlando, Florida, United States
IntegrationsListed integrations include QuickBooks, CompanyCam, GreenSky, HomeAdvisor, Angi, Wisetack, Aircall, RingCentral, Hover, Eagleview, Zapier, and ProVia.The maker lists native integrations including Stripe, Twilio, Resend, Google, Claude, and DataForSEO, along with API access and webhooks.
SecurityBuilder Prime says it uses encryption and other security measures where reasonable and appropriate and limits employee access to legitimate business functions.Smarfle says it uses row-level security on every table, encrypted connections, granular permissions across five role types, and separates each business’s data.
SupportThe company describes proactive support and offers complimentary onboarding calls with specialists.Smarfle says email or in-app chat reaches its Orlando team, most requests are answered the same day, and the founder handles after-hours support.

Builder Prime plans

  • 14-day free trialFree
  • Builder Prime platform$300 a month
  • EnterprisePriced on request

Smarfle plans

  • Solo$19 a month
  • Starter$99 a month
  • Professional$199 a month
  • Business$349 a month

Pick Builder Prime if…

Builder Prime suits residential or commercial contractors managing leads, estimates, jobs, and payments in one platform. Its pricing FAQ describes the platform as intended for companies with 1–200 users.

Pick Smarfle if…

It suits local service businesses that need client and job management alongside marketing tools. The plan options cover solo users through teams with multiple branches and larger user limits.

Charts they share