
Buffer
8.9#2 in social media management toolsFrom $5 a monthFree planAndroidiOSWebAPI
Visit

| Fact | Buffer | Zoho Social |
|---|---|---|
| Analytics level | advanced | basic |
| Approval workflow | Yes | No |
| Founded | 2010 | 1996 |
| Free plan | Yes | Yes |
| Social accounts | 1 | 12 |
| Social inbox | Yes | No |
| Supported networks | Facebook,Instagram,X/Twitter,LinkedIn,Pinterest,TikTok,Google Business Profile,Start Pages,Mastodon,YouTube Shorts,Threads,Bluesky | X,Instagram,Facebook,Google Business Profile,LinkedIn,TikTok,Pinterest,Mastodon,YouTube,Threads,Bluesky |
| Team users | 1 | 1 |
Buffer suits creators, entrepreneurs, small businesses, and teams that schedule social posts and want tools for comments, analytics, or collaboration. The free plan may suit users managing up to three channels with limited scheduled posts and ideas.
Zoho Social is suited to individuals, teams, and agencies organizing posts across social networks. Agencies can use its branded dashboard and client invitations, while teams can collaborate on drafts and approvals.