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Buffer vs Sprout Social

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Buffer

8.9#2 in social media management toolsFrom $5 a month
Free planAndroidiOSWebAPI
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What both publish

FactBufferSprout Social
Analytics leveladvancedbasic
Approval workflowYesYes
Founded20102010
Free planYesNo
IntegrationsBuffer's integrations directory lists 24 apps, including Canva, ChatGPT, Claude, Dropbox, Google Drive, IFTTT, Make, n8n, WordPress, and Zapier.Advanced includes the Sprout API and Helpdesk integrations
Social accounts15
Social inboxYesYes
Supported networksFacebook,Instagram,X/Twitter,LinkedIn,Pinterest,TikTok,Google Business Profile,Start Pages,Mastodon,YouTube Shorts,Threads,BlueskyFacebook, X, Instagram, LinkedIn, Threads, Pinterest and TikTok are listed
Team collaborationTeams can manage, edit, and approve social media posts.Plans include consolidated inbox and collaboration tools

Buffer plans

  • FreeFree
  • Essentials$5 a month
  • Team$10 a month

Sprout Social plans

  • Essentials$79 a month
  • Standard$199 a month
  • Professional$299 a month
  • Advanced$399 a month
  • EnterprisePriced on request
  • Essentials Monthly$99 a month

Pick Buffer if…

Buffer suits creators, entrepreneurs, small businesses, and teams that schedule social posts and want tools for comments, analytics, or collaboration. The free plan may suit users managing up to three channels with limited scheduled posts and ideas.

Pick Sprout Social if…

It suits teams managing multiple social networks that need a shared inbox, collaboration and approval workflows. Organizations needing unlimited social profiles or added integrations can consider Professional or Advanced.

Charts they share