Buffer
8.9#2 in social media management toolsFrom $5 a monthFree planAndroidiOSWebAPI
VisitBuffer vs Planable
What both publish
| Fact | Buffer | Planable |
|---|---|---|
| Analytics level | advanced | advanced |
| Approval workflow | Yes | Yes |
| Approval workflows | Approval workflows are included in the Team plan. | Approval modes range from no approval to optional, required and multi-level sequential approvals, depending on plan. |
| Founded | 2010 | 2016 |
| Free plan | Yes | Yes |
| Integrations | Buffer's integrations directory lists 24 apps, including Canva, ChatGPT, Claude, Dropbox, Google Drive, IFTTT, Make, n8n, WordPress, and Zapier. | Official integrations include Canva, Slack, Zapier, viaSocket, iCal calendars, a Public API and an MCP connector for AI assistants. |
| Paid from | 5 | 33 |
| Social accounts | 1 | 4 |
| Social inbox | Yes | Yes |
| Supported channels | Buffer lists Instagram, Facebook, TikTok, LinkedIn, X, YouTube, Threads, Pinterest, Google Business Profile, Bluesky, Mastodon, and Substack as channels. | Connected channels include Facebook Pages, LinkedIn profiles and pages, Instagram professional accounts, X, Google Business Profiles, YouTube, TikTok, Pinterest business accounts and Threads. |
Buffer plans
- FreeFree
- Essentials$5 a month
- Team$10 a month
Planable plans
- FreeFree
- Basic$39 a month
- Pro$59 a month
- Social Inbox add-on$9 a month
- Analytics add-on$14 a month
- Social Listening add-on$99 a month
Pick Buffer if…
Buffer suits creators, entrepreneurs, small businesses, and teams that schedule social posts and want tools for comments, analytics, or collaboration. The free plan may suit users managing up to three channels with limited scheduled posts and ideas.
Pick Planable if…
Planable suits individuals or teams coordinating social publishing across its supported networks, particularly where review workflows and a shared social inbox matter. Its higher plans offer more posts, pages, campaigns, and storage while allowing unlimited users.