Branch Universal Ads
7.5#9 in marketing attribution softwareAndroidiOSWebAPI
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| Fact | Branch Universal Ads | Kochava |
|---|---|---|
| Deep linking | Deferred deep linking sends new users to specific content after installation, while Universal Links and Android App Links reengage existing users. | SmartLinks supports contextual and deferred deep links, including QR codes and routing users to app content after installation. |
| Founded | Branch states that it was founded in 2014. | 2011 |
| Headquarters | United States | 201 Church Street, Sandpoint, Idaho 83864, United States |
| Praise: support | TrustRadius’s summarized reviewer insights describe Branch technical support as responsive and technically capable. | G2 reviewers repeatedly describe Kochava support as responsive, knowledgeable and willing to work through complex custom solutions. |
| Rating on G2 | 4.4 out of 5 from 465 reviews | 4.1 out of 5 from 136 reviews. |
| Rating on GetApp | 4.1 out of 5 from 22 reviews | 4.6 out of 5 from 25 reviews. |
| Rating on TrustRadius | 6.3 out of 10 from 36 reviews and ratings | 10 out of 10 from 20 reviews and ratings. |
Branch Universal Ads suits enterprise teams that need to attribute web and app advertising outcomes across channels and manage mobile measurement with privacy-related controls.
It suits advertisers, publishers, agencies, partners, and ad networks or adtech vendors seeking marketing measurement or optimization tools.