Branch Universal Ads vs Kochava
| Branch Universal Ads | Kochava | |
|---|---|---|
| Free plan | No | Yes |
| Free trial | Yes | Yes |
| Paid from | — | $500/mo |
| Open source | No | No |
| Platforms | Android, api, iOS, macOS, Web, Windows | Android, api, iOS, Web, Windows |
| Free plan | No | Yes |
| Multi-touch attribution | Yes | Yes |
| Attribution models | multi_touch | multi_touch |
| Offline data attribution | Yes | Yes |
| Revenue attribution | Yes | Yes |
| Data warehouse export | Yes | Yes |
| Paid from | — | 500 /mo |
| Journey window | — | 30 days |
| Data retention | — | unlimited |
Both are listed in Best Marketing Attribution Software. On Everything Xiaomi, Branch Universal Ads scores higher on our published basis.