Birch vs Smartly
| Birch | Smartly | |
|---|---|---|
| Free plan | No | No |
| Free trial | Yes | No |
| Paid from | $10/mo | — |
| Open source | No | No |
| Platforms | iOS, Web | Web |
| Free plan | No | — |
| Paid from | 49 /mo | — |
| Cross-network campaigns | Yes | Yes |
| Automated rules | Yes | Yes |
| Creative testing | Yes | Yes |
| Report export | Yes | — |
| Supported networks | 4 | — |
| Reporting depth | advanced | advanced |
Both are listed in Best Social Media Advertising Software. On Everything Xiaomi, Birch scores higher on our published basis.