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beehiiv vs Mailchimp

beehiiv logo

beehiiv

7.5#39 in email marketing toolsFrom $517 a year
Free planWeb
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Mailchimp logo

Mailchimp

8.3#1 in email marketing softwareFrom $13 a month
Free planAndroidiOSWebAPI
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What both publish

FactbeehiivMailchimp
A/B testingYesA/B testing is offered for testing and optimizing email campaigns.
Audience segmentationYesYes
Email automationYesYes
Founded20212001
Free planYesYes
HeadquartersNew York, New York, United StatesAtlanta, USA
Landing pagesYesYes

beehiiv plans

  • LaunchFree
  • Scale$517 a year
  • Max$1,151 a year
  • Enterprise—

Mailchimp plans

  • FreeFree
  • Essentials$13 a month
  • Standard$20 a month
  • Premium$350 a month

Pick beehiiv if…

You want what its maker publishes above — check its page for the details.

Pick Mailchimp if…

Mailchimp suits people who need email campaigns alongside automation, segmentation, landing pages, or A/B testing. Its free plan may fit smaller contact lists and modest monthly sending needs.

Charts they share