AppTweak
7.5#2 in competitive intelligence softwareFrom $79 a monthFree planWebAPIExtension
VisitAppTweak vs MobileAction
MobileAction
6.9#9 in app store optimization softwareFrom $12.50 a monthFree planWebAPI
VisitWhat both publish
| Fact | AppTweak | MobileAction |
|---|---|---|
| Apple Ads | Campaign Manager offers keyword discovery, competitor intelligence, and AI-powered automation for Apple Ads campaigns. | MobileAction CMP offers campaign management, bid and budget automation, optimization goals, and reporting for Apple Ads. |
| ASO | Its ASO Intelligence tools aim to improve organic visibility, conversion, and downloads, with keyword research and app store listing analysis. | ASO Intelligence provides keyword research, metadata analysis, competitor benchmarking, and app performance insights for the App Store and Google Play. |
| Data protection | The privacy policy describes organizational and technical safeguards, confidentiality obligations and encrypted console-integration data. | The company says data is encrypted at rest and in transit and that customers can edit or delete personal and company data. |
| Founded | 2014 | 2013 |
| Integrations | AppTweak says connecting App Store Connect and Google Play Console can sync a user's apps, statistics, peer groups, and reviews. | The site lists App Store Connect, Google Play, Adjust, AppsFlyer, Airbridge, Branch, Kochava, Tenjin, Gmail, and Slack integrations. |
AppTweak plans
- StarterFree
- Market Intelligence StarterFree
- Essential$79 a month
- ASO Intelligence Essential$79 a month
- App Store API Lite$166 a month
- Lite API$166 a month
MobileAction plans
- Free (MobileAction CMP)Free
- Lite$12.50 a month
- Lite$15 a month
- Basic$59 a month
- Basic$69 a month
- Pro$199 a month
Pick AppTweak if…
It suits app and game teams managing store visibility, Apple Ads, reviews, or market estimates. The API plans are aimed at teams with developer resources and specific large-scale data needs.
Pick MobileAction if…
It suits app growth marketers and teams working on ASO, Apple Ads, or ad creative research. Its API is also described for developers, data teams, and teams building with LLMs or internal solutions.