Anonymised Publisher Data Platform
6.1#7 in data management platformsFrom 0.40 GBP/EUR a monthWeb
VisitAnonymised Publisher Data Platform vs Permutive
What both publish
| Fact | Anonymised Publisher Data Platform | Permutive |
|---|---|---|
| Founded | 2020 | 2014 |
| Headquarters | London, United Kingdom | London, UK |
| Support | The product page offers a book-a-demo option to see a persona built from the publisher’s audience against a live brief. | Implementation for vertical publishers is supported by a dedicated team tailored to goals such as audience extension, data monetization, or advertiser collaboration. |
Anonymised Publisher Data Platform plans
- Direct-sold impressions, above 10m0.40 GBP/EUR a month
- Direct-sold impressions, 5m to 10m0.60 GBP/EUR a month
- Direct-sold impressions, first 5m0.80 GBP/EUR a month
- Pay-as-you-go package with SignalLift—
Permutive plans
No prices published.
Pick Anonymised Publisher Data Platform if…
This platform suits publishers and advertisers seeking audience segmentation, real-time activation, and inventory targeting. It is designed for integrations with Google Ad Manager, major SSPs, and Anonymised curation.
Pick Permutive if…
Permutive is aimed at publishers, advertisers, agencies, and retail media leaders who need audience data collaboration and activation. It may suit teams seeking clean-room collaboration across publisher and cloud partners without transferring data.