Anonymised Publisher Data Platform
6.1#7 in data management platformsFrom 0.40 GBP/EUR a monthWeb
VisitAnonymised Publisher Data Platform vs Narrative Data Marketplace
Narrative Data Marketplace
5.5#9 in audience data providersWebAPI
VisitWhat both publish
| Fact | Anonymised Publisher Data Platform | Narrative Data Marketplace |
|---|---|---|
| Support | The product page offers a book-a-demo option to see a persona built from the publisher’s audience against a live brief. | The API documentation directs users with issues or feature requests to [email protected]. |
Anonymised Publisher Data Platform plans
- Direct-sold impressions, above 10m0.40 GBP/EUR a month
- Direct-sold impressions, 5m to 10m0.60 GBP/EUR a month
- Direct-sold impressions, first 5m0.80 GBP/EUR a month
- Pay-as-you-go package with SignalLift—
Narrative Data Marketplace plans
- Data Marketplace accessPriced on request
Pick Anonymised Publisher Data Platform if…
This platform suits publishers and advertisers seeking audience segmentation, real-time activation, and inventory targeting. It is designed for integrations with Google Ad Manager, major SSPs, and Anonymised curation.
Pick Narrative Data Marketplace if…
It suits data and AI teams looking for components to activate in their own cloud, as well as sellers seeking to package data and set usage rules. Buyers should expect custom commercial terms rather than a publicly listed price.