Annum
7.7#1 in marketing resource management softwareFrom $99 a monthAndroidiOSWeb
Visit| Fact | Annum | Cohiva Campaign |
|---|---|---|
| API availability | GetApp lists API as a feature but shows zero user ratings for it; Annum's own integration page describes Workato-managed connections rather than a public API. | No Campaign-specific public API or SDK is described on the product page. |
| Company legal name | Crunchbase identifies the company as Annum LLC and lists Patty Radford Henderson as founder and CEO. | The Australian Business Register lists the entity as COHIVA TECHNOLOGY PTY LTD. |
| Documentation | The help center provides role-specific guides for Account Owners, Admins, Contributors, and Viewers, plus instructions for budgets, channels, calendars, exports, plans, tags, and performance data. | The product page provides feature explanations and FAQs but no developer documentation. |
| Integrations | Annum advertises bidirectional synchronization with project-management, production, and measurement applications through Workato connectors. | No third-party Campaign integrations are listed on the product page. |
| Purpose | Annum is integrated marketing planning software that brings campaigns, channels, content, and online and offline tactics into one calendar view. | Cohiva Campaign turns marketing strategy into on-brand, on-time execution. |
| Support | Starter includes email support without chatbots, while the maker also offers onboarding, training, premium support, and strategic services as add-ons. | The Cohiva homepage provides [email protected] as a contact address. |
| Unified calendar | The product provides day, month, timeline, and table planning views with cross-channel filtering. | A shared calendar displays campaigns and activities on one schedule. |
Annum suits marketers and teams coordinating campaigns across channels, including organizations working with external agency partners. It is intended for laptop use rather than phones or tablets.
Campaign suits marketing, brand, and compliance teams coordinating work across regulated or multi-location operations. It also fits franchises and agencies managing campaigns across locations.