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Adverity vs Singular

Singular

8.1#1 in email marketing analytics software$0.05 one-time
Free planAndroidiOSWebAPI
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What both publish

FactAdveritySingular
Founded20152014
HeadquartersThe About page lists Adverity GmbH at Rathausstrasse 1, Vienna, Austria.Palo Alto, California, United States
IntegrationsThe connector directory lists integrations including Google Ads, Google Analytics 4, Meta, LinkedIn Ads, TikTok Ads, Salesforce, and Snowflake.Singular provides a partner integration directory with a searchable partner browser.
Privacy complianceThe security page says Adverity processes personal information in compliance with GDPR and UK GDPR and honors California CCPA privacy rights.Singular says it provides API interfaces for GDPR and CCPA functions and supports data retention and erasure customizations.
ProductAdverity describes itself as a marketing data intelligence company with Adverity Atlas, a marketing knowledge layer, and Adverity Connect, an enterprise marketing ETL product.Singular describes itself as an end-to-end marketing platform for unifying data, measuring ROI, and scaling growth with AI.
SecurityAdverity states that it holds SOC 2 Type 2 and ISO/IEC 27001 certifications and is audited yearly.Singular states that data is encrypted at rest using AES 256 and that it supports 2FA and SSO.

Adverity plans

  • Customized quotePriced on request

Singular plans

  • FreeFree
  • Growth$0.05, paid once
  • EnterprisePriced on request

Pick Adverity if…

You want what its maker publishes above — check its page for the details.

Pick Singular if…

Singular may suit marketing teams in areas such as gaming, travel, e-commerce, finance and food and drink that need attribution and campaign analytics. It also serves agencies and other listed customer groups.

Charts they share