
Adverity
5.8#36 in marketing analytics softwareWebAPI
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| Fact | Adverity | Singular |
|---|---|---|
| Founded | 2015 | 2014 |
| Headquarters | The About page lists Adverity GmbH at Rathausstrasse 1, Vienna, Austria. | Palo Alto, California, United States |
| Integrations | The connector directory lists integrations including Google Ads, Google Analytics 4, Meta, LinkedIn Ads, TikTok Ads, Salesforce, and Snowflake. | Singular provides a partner integration directory with a searchable partner browser. |
| Privacy compliance | The security page says Adverity processes personal information in compliance with GDPR and UK GDPR and honors California CCPA privacy rights. | Singular says it provides API interfaces for GDPR and CCPA functions and supports data retention and erasure customizations. |
| Product | Adverity describes itself as a marketing data intelligence company with Adverity Atlas, a marketing knowledge layer, and Adverity Connect, an enterprise marketing ETL product. | Singular describes itself as an end-to-end marketing platform for unifying data, measuring ROI, and scaling growth with AI. |
| Security | Adverity states that it holds SOC 2 Type 2 and ISO/IEC 27001 certifications and is audited yearly. | Singular states that data is encrypted at rest using AES 256 and that it supports 2FA and SSO. |
You want what its maker publishes above — check its page for the details.
Singular may suit marketing teams in areas such as gaming, travel, e-commerce, finance and food and drink that need attribution and campaign analytics. It also serves agencies and other listed customer groups.