Adobe Analytics
8.1#12 in web analytics toolsAndroidiOSWebAPI
VisitAdobe Analytics vs Triple Whale
Triple Whale
8.1#1 in ecommerce analytics softwareFrom $219 a monthFree planAndroidiOSWebAPI
VisitWhat both publish
| Fact | Adobe Analytics | Triple Whale |
|---|---|---|
| Attribution | The product includes attribution reporting and tools for measuring which campaigns and channels contribute to conversion. | Triple Whale's Triple Pixel supports cross-device and cross-platform tracking, and its paid plans offer multi-touch attribution. |
| Documentation depth | Adobe's documentation covers implementation, administration, components, exports, imports, Media Analytics, tutorials, blueprints and APIs. | The Help Center contains onboarding, Moby, attribution, creative, conversion, retention, discovery, data and settings sections, including more than 100 data articles. |
| Founded | 1982 | 2021 |
| Free plan | No | Yes |
| Integrations | Adobe Analytics integrates with Adobe Experience Platform and Adobe Customer Journey Analytics and connects with other Experience Cloud products. | Triple Whale lists more than 60 pre-built integrations spanning Shopify, WooCommerce, BigCommerce, ad networks, marketplaces, email, subscriptions, shipping, reviews, warehouses and collaboration tools. |
| Rating on Apple App Store | 4.8 out of 5 from 17 reviews | 1.8 out of 5 from 6 ratings |
| Rating on Capterra | 4.5 out of 5 from 237 reviews | 5.0 out of 5 from 1 review |
Adobe Analytics plans
- Digital analytics (Adobe Analytics)Priced on request
- Foundation PackPriced on request
- PrimePriced on request
- SelectPriced on request
- UltimatePriced on request
Triple Whale plans
- FreeFree
- Foundation$219 a month
- Automate$749 a month
- EnterprisePriced on request
Pick Adobe Analytics if…
Adobe Analytics suits organizations that need detailed analysis of web and mobile behavior across digital properties. Its data views, journey analysis, and governance controls may fit teams handling varied data sources and storage requirements.
Pick Triple Whale if…
Triple Whale suits ecommerce and retail brands that want to unify business data, track growth, and support marketing and operational decisions. Marketing, ecommerce, and data leaders may find its attribution, integrations, AI tools, and measurement options relevant.