AB Tasty
7.9#2 in website optimization toolsFrom €15,000 a yearAndroidiOSWebAPI
VisitAB Tasty vs Amazon Personalize
Amazon Personalize
8.1#2 in website personalization software$0.05 usage-basedFree planAndroidiOSWebAPI
VisitWhat both publish
| Fact | AB Tasty | Amazon Personalize |
|---|---|---|
| Integrations | The Integration Hub exchanges campaign data with analytics tools, imports CRM/DMP audiences and exports data to warehouses; Google Analytics and Shopify guides are provided. | Documented integrations include S3, SageMaker AI Data Wrangler, AWS Amplify, OpenSearch, Amplitude, Braze, Optimizely, Segment, CloudWatch Evidently, and LangChain. |
| Rating on G2 | 4.4 out of 5 from 418 reviews | 4.3 out of 5 from 34 reviews |
| Rating on Gartner Peer Insights | 4.4 out of 5 from 32 ratings | 4.3 out of 5 from 15 ratings |
| Rating on GetApp | 4.6 out of 5 from 11 reviews | 0 out of 5 from 0 reviews |
| Security | The current platform page lists SOC 2, CCPA, HIPAA, PCI DSS, ISO 27001, GDPR, ISO 27701, ISO 27017, ISO 27018, ISO 45001 and ISO 14001 badges. | AWS states that Personalize encrypts data and can be monitored with IAM, CloudWatch, CloudTrail, compliance programs, resilience controls, and PrivateLink VPC endpoints. |
AB Tasty plans
- Basic€15,000 a year
- CustomPriced on request
- EnterprisePriced on request
- GrowthPriced on request
- ProPriced on request
Amazon Personalize plans
- AWS Free TierFree
- v2 recipe usage$0.05 a month
- Custom recommendation solutions$0.24 a month
- Amazon Personalize pay-as-you-go—
Pick AB Tasty if…
Growth is described for small teams starting experimentation, Pro for businesses scaling it, and Enterprise for large teams, agencies and enterprises with advanced requirements. SDK support spans web, mobile and server environments.
Pick Amazon Personalize if…
It may suit app and web teams that want personalized recommendations or user segments from customer data. It also supports teams needing real-time recommendations, bulk batch workflows, or personalized search results through OpenSearch.